Our Aim

COMMUNICATION IS KING, AT ALL LEVELS

Our work involving client-specific research, market & competitor analysis and positioning recommendations, can be experienced at all levels


PRE-DEVELOPMENT AND FINANCING LEVEL

We offer producers an effective pre-development marketing strategy that involves benchmarking, SWOT analysis, positioning hypothesis, audience identification, communication theme, media & promotional plans, multi- channel selection and a detailed distributor strategy.


PRODUCTION LEVEL

We create the communication and its medium of expression. Our omni-channel strategy encompasses designing and structuring the guidelines of a project’s logo and identity, its posters, trailer promos, dossiers, social media campaigns, event promotions and community management.


DISTRIBUTOR AND RELEASE LEVEL

We believe the film’s good opening depends entirely on its awareness quotient in the eyes of its target audience. The third stage comprises the effective harnessing of the social media platform and the media engagement process that involves organising press conferences, critic previews, celebrity interviews, promo events and timely news feeds.